In this lesson, you’ll learn how BuzzStream keeps track of your conversations and makes it easy to see what stage your relationships are in.

Once you’ve connected your email address to BuzzStream, for every contact you have an email for, BuzzStream will automatically log your email conversations and keep them in one, easy-to-reference place. Likewise, if you connect your Twitter account, for every contact you have a Twitter handle for, BuzzStream will automatically log your Twitter conversations.

BuzzStream also has a relationship stage field for each of your contacts. Once you send outreach to that contact, the relationship will automatically be updated to “Attempting to Reach.” When your contacts reply, their relationship stage will be updated to “Replied.”

You can also create your own custom relationship stages, and sort your contacts by relationship stage to get an overview of how your campaign is progressing.